
Sarah Renson
Baking small cakes
The most recent location combines a pastry shop with a spacious workshop kitchen and a production studio where her team not only bakes for their own pastry counter, but also for delicatessen supermarket Cru and a range of restaurants. “That’s how it all started,” says Sarah. “One of my friends asked me to bake cakes for her restaurant, and things took off from there.”
Learning to make signature cakes
The workshop kitchen is impressive, with six fully equipped kitchen islands in a former motorcycle garage, which has now been given a new lease of life. It's the place where people can learn to make one of Sarah's signature cakes. “The people who come here are very diverse. From young girls with little baking experience to older people who have already made many cakes. Everyone comes here for a different reason: some to learn, others to have a fun evening.” Chef friends and artisan producers also share their knowledge in this space. “For example, we invited butcher Filip Rondou for workshops on sausage and pâté.” It's collaborations like these that energize Sarah. She also regularly invites Michelin-starred chefs to her studio. Together, they cook a dinner, with Sarah handling the sweet course. “Then it really has to be good, and that always gives me a healthy dose of stress. That’s what keeps me growing.”